Cascade rewards (bOSS) — bRRAIn Docs
Get paid when your customer's outcomes meet defined milestones — the Business Outcome Sharing System.
Cascade rewards (bOSS)
bOSS — Business Outcome Sharing System — pays partners when their introduced customers' outcomes meet defined milestones, on top of standard deal economics. Cascades reward partners for customers that thrive, not just for closing the initial sale.
How cascades work
Each customer engagement defines outcome milestones at engagement signing. Milestones can be:
- Adoption — N members actively using bRRAIn after T months.
- Coverage — Vault size or zone count above threshold.
- Retention — annual renewal completed.
- Expansion — plan upgrade, additional org count, marketplace-extension purchase.
- Sentiment — high CSAT score from quarterly surveys.
- Outcome — customer-defined business outcomes (revenue lift, cost reduction, time saved) that the customer attests to.
When a milestone fires, a cascade reward triggers — a payout to the introducing partner.
Cascade structure
A cascade is a multi-step reward schedule:
Sign up: +5% bonus on Year-1 ACV
3 months active: +2% bonus on Year-1 ACV
6 months active: +3% bonus on Year-1 ACV
12 months active: +5% bonus on Year-1 ACV (Year-1 renewal trigger)
24 months active: +5% bonus on Year-2 ACV
36 months active: +5% bonus on Year-3 ACV
+ Customer-defined business outcome reached: +10% one-time
Total cascade potential typically reaches 25–35% of multi-year ACV for a well-cascading customer.
Specific cascade structures vary by partner tier and by customer engagement. Your cascade configuration is shown when the deal closes.
Why cascades exist
Standard partner programs reward partners only at the initial sale. The result: partners optimize for closing, not for fit. Customers churn; the program loses both the partner and the customer.
Cascades shift the incentive: a partner who introduces a customer who thrives earns far more than a partner who introduces a customer who churns. Partners self-select toward customers they can deliver outcomes for.
Outcome attestation
Customer-defined business outcomes are the most lucrative cascade triggers but require the customer's attestation:
- The customer signs an Outcome Attestation Agreement at engagement signing.
- The agreement defines the outcomes and the measurement methodology.
- At each milestone, the customer attests via a one-page form.
- We can also require independent verification (an auditor, a metric in the customer's accounting system) for high-value outcomes.
Without an attestation, the outcome cascade doesn't trigger.
Cascade visibility
Your dashboard shows:
- Cascades you've earned this period.
- Cascades pending (scheduled milestone in the future).
- Cascades at risk (customer signals suggest the milestone may not trigger).
Per-customer detail is available on the customer's record.
Cascades on tier-up
When your tier advances (Authorized → Silver → Gold → Platinum), cascade structures often improve:
- Higher percentages.
- Faster trigger schedules.
- Additional milestones (e.g., expansion cascades only available at Gold and above).
Tier advancement automatically applies improved cascades to all subsequent engagements.
Cascade payouts
Payouts follow the standard partner payout schedule (net-30 monthly). Cascade earnings appear as a separate line on your earnings statement.
Cascades and chargebacks
If a customer churns or charges back within the trigger window, partial cascade clawback may apply. Specifics depend on the cascade structure — most cascades carry a 90-day clawback window after the trigger event.
Anti-gaming
We monitor for cascade-gaming patterns:
- Customers introduced via you who immediately churn after a milestone trigger.
- Coordinated multi-account activity to inflate adoption metrics.
- Outcome attestations that don't match underlying metrics.
Detected gaming triggers cascade clawback, partner review, and (for repeated violations) program termination.
Where to next
- Direct billing — alternative reseller economics.
- Partner dashboard — viewing your cascades.
- API: Partner — programmatic cascade tracking.